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Westbrook Motors, the main Mitsubishi Dealer in Dublin City, has been officially unveiled as the new vehicle sponsor of Bohemian FC after penning an innovative agreement with the club.

Under the terms of the agreement, Westbrook Motors will provide significant financial and transport support for the club. They will also work with the club on a number of innovative content and fan engagement pieces, including what is being described as the vehicle equivalent of the crossbar challenge for their planned “Back of the Bed” promotion with the L200 Pick-up truck.

Bohemian FC Honorary Secretary Stephen Lambert said: “The competition for sponsorship is getting tougher and tougher so the challenge for us is to continue to deliver value and innovate.

“We’re delighted to have in Westbrook Motors a partner who thinks the same and we’re looking forward to working with them.”

Westbrook Motors Director Mark Clarke added: “As a business celebrating 70 years operating in the heart of the local area, we’ve seen firsthand how Bohs have grown to be an integral part of the community.

“We’re thrilled to be part of that now as Main Vehicle Sponsors, and are looking forward to engaging with those fans.”

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